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random halves reliability coefficient

Reliability (statistics) — In statistics, reliability is the consistency of a set of measurements or measuring instrument, often used to describe a test. This can either be whether the measurements of the same instrument give or are likely to give the same measurement… … Wikipedia
Quantitative marketing research — is the application of quantitative research techniques to the field of marketing. It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and… … Wikipedia
Mode (statistics) — In statistics, the mode is the value that occurs most frequently in a data set or a probability distribution.[1] In some fields, notably education, sample data are often called scores, and the sample mode is known as the modal score.[2] Like the… … Wikipedia
Citroën 2CV — Manufacturer Citroën Production 1948–1990 [1] … Wikipedia
Alternative hypothesis — Main article: Statistical hypothesis testing In statistical hypothesis testing, the alternative hypothesis (or maintained hypothesis or research hypothesis) and the null hypothesis are the two rival hypotheses which are compared by a statistical… … Wikipedia